Chapter 9 Main Menu

• Chapter Overview
  
  • Chapter Outline
    
  • Powerpoint lecture/Chapter outline
    
  • Professor-oriented summary
    
  • Key Terms
    
  • Key Issues
    

• Lectures
  
  • Lecture 9.1: The Simple Experiment
    
  • Lecture 9.2: Statistics
    
  • Lecture 9.3: The Field Experiment
    
  • Powerpoint lecture/Chapter outline
  • Bonus powerpoint lecture(password is the first nonhyphenated word on page 3 of the Instructor's Manual)

• Chapter 9 section of the student website

• Handouts
  
  • Handout 9.1: The logic of causality
    
  • Handout 9.2: Reading about a simple experiment
    
  • Handout 9.3: Designing a simple experiment
    
  • Handout 9.4: Advanced handout for entertaining exercise
    
  • Handout 9.5: Statistics and the design of the simple experiment
    
  • Handout 9.6: Implications of choosing a significance level
    
  • Handout 9.7: Diagram of simple experiment, emphasizing differences between internal and external validity
  • Detailed Learning Objectives for Chapter 9
  • Web Appendix on Field Experiments
    
  • Crossword puzzle
    • Completed crossword puzzle (password is the first nonhyphenated word on page 3 of the Instructor's Manual)

• Activities/Discussion Topics
  
  • Have students read a published simple experiment
    • An article describing the results of several simple experiments showing how making people use slightly different pronouns can have big effects on how they feel about others (includes handouts to help students understand the article).
    • An article showing that people do worse on a task when they think the audience is a friend than when they think the audience is a stranger (includes a handout that helps students understand the article)
  • Have students participate in and/or analyze data from this online, eyewitness testimony simple experiment
  • Have students participate in and/or analyze data from this online simple experiment on question wording. This activity is a good way to help students understand the relationship between surveys and experiments.
  • The difference between descriptive and causal questions
    
  • Statistics
    • Basic statistical concepts
      
    • Assign this interactive Excel spreadsheet if you want to help students understand how different Pearson rs correspond to different effect sizes.
      
    • Understanding the concept of error term
      
    • The implications of statistics for the design of a simple experiment
      
    • Using the computer to analyze data and more ("more" includes [a] showing students how to conduct an SPSS analysis, [b] showing students how to write a Results section, [c] demonstrating the t test's robustness, and [d]conducting experiments).
      
  • Practice random assignment
    
  • Interpreting and critiquing simple experiments
    
  • Designing and refining simple experiments
    
  • A fun activity with a point: Letting the class design an experiment
    
  • Field Experiments
    • Discuss issues involved in conducting field experiments
      
    • Design field experiments
      

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